Communicare : Journal of Communication Studies

Communication Strategy of the English Goes to Kampung Team in Cultural Adaptation

El Chris Natalia — 2023-12-30

English Goes to Kampung (EGK) is a non-profit organization that provides education and workshop to rural society in Sumba, East Nusa Tenggara, Indonesia. The aim of this study is to analyze the communication strategy in cultural adaptation carried out by the EGK team for the society in Sumba villages. The main theory used in this study is the theory of communication accommodation. The research method used is descriptive qualitative analysis. Data was collected through in-depth interviews with three informants of the EGK team. The results show that informants are more likely to adopt a convergence strategy in adapting to the society in the village they visited. This convergence strategy is an effort to approach the villagers so that the EGK team can be accepted and the activities they will do in the village can be done properly.

Unlocking User Satisfaction: An Investigation into the Effect of Perception of Ease of Use on the Peduli Lindungi Application in Jabodetabek as a Covid Digital Tracking Media

Lamria Fitriyani — 2024-01-14

The emergency condition of the COVID-19 pandemic which is currently being faced by various countries, including Indonesia, has made the government continue to design and evaluate various efforts that are expected to reduce the rate of spread of COVID-19. in the community, distributing vaccines to every region in Indonesia, and also continuing to carry out digital tracking through the Peduli Lindungi application. The Peduli Lindungi application provides various useful features for its users. According to data from the Ministry of Communication and Informatics, this application has been used by 32.8 million users, with an average daily addition of 500,000 users (Covid 19, 2021). However, along with the large number of users of the application, it also raises obstacles, namely because the application users care to protect is not evenly distributed. This study aims to see if there is an effect of perceived convenience on user satisfaction of Peduli Lindungi application. This research methodology uses quantitative, with the population used in this study are users of the Peduli Lindungi application in Indonesia, amounting to 32.8 million as of August 31, 2021. Data collection techniques, through the distribution of online questionnaires. The results of the study show that the perception of convenience has a strong positive effect on user satisfaction of the Peduli Lindungi application.

Digital Gathering Spaces: An Exploration of A Facebook Community For TKI/TKW Riyadh dan Jeddah Saudi Arabia And Stories It Reveals

Niyu — 2024-01-31

Communities on social media have become a platform to connect and interact with individuals with the same interests among a variety of groups as well as a forum for interaction to discuss topics aligned with the interests of diverse parties. For Indonesian migrant workers (TKI) in Saudi Arabia, the Facebook community serves as a social media outlet to present and address the issues they encounter. This study aims to investigate the interactions between TKI/TKW and the issues addressed within the Facebook community and examine their stories in digital space. This research employs a qualitative approach with netnography methods. The primary source is the Facebook community of TKI/TKW in Riyadh and Jeddah, Saudi Arabia, and supporting sources are derived from literature studies. The findings revealed that the Facebook community for TKI/TKW in Saudi Arabia is a mechanism for these individuals to share information, obtain emotional support, and provide solutions for TKI/TKW who encounter problems in a way that is understandable to them. As observed where numerous cases of TKI/TKW depict the mistreatment of these domestic workers or stories of troubled migrant workers, the findings reveal that the stories about the obstacles and problems that arise are largely caused by illegal migrant worker. Other findings reflect a single-story narrative does not represent the actual condition of TKI/TKW in Saudi Arabia, more stories are to be revealed. The existence of a Facebook community for TKI/TKW in Saudi Arabia can be a highly advantageous community for its member.

Formation of Adolescents’ Understanding of Stunting Through The Communication Skilled Program at Vocational Schools

Yolanda Stellarosa — 2024-01-31

Stunting is a chronic malnutrition problem caused by a lack of nutritional intake for a long time resulting, in impaired growth in children. The Bandung Regency area is one of the areas experiencing an increasing number of stunting in years. Adolescents who are assumed to be the main element who should understand stunting, are not yet proven to be strong. A unique way is needed and should not give them the impression of being forced to learn new things. Communication and socialization training related to stunting issues is a strategy to instill an understanding of the importance of a healthy lifestyle as stunting prevention, as well as provide provisions to be able to disseminate this information through various innovations that can make their peers interested in stunting issues. This study used a quantitative research method, by distributing questionnaires to students at SMK Bintara Rancaekek, Linggar Village, West Java. The results of the study show that most respondents have a good understanding of stunting, which includes characteristics, causes, prevention, and participation or role, that adolescents want to carry out as agents of change in stunting prevention. Based on the results of the research, the provision included in communication training materials can be an alternative way of educating youth in the village.

Keywords: Stunting, Adolescent Understanding, Communication Training, Agent of Change

The Leading Ladies of Traditional Theatre: A Contemporary Performances of Female Traditional Storyteller

Bhernadetta Pravita Wahyuningtyas — 2024-01-31

This study captured that female traditional performer possess inherent qualities that make them ideal for public relations roles in provide not only local but also national branding globally. Their ability to captivate people, communicate effectively, and adapt to different situations gives them an edge over traditional PR representative today. The phenomenon is considered in relation to the changing function of traditional performances from popular entertainment purposes only to cultural preservation during rapid modernization process world widely. This study used qualitative methods with constructivist paradigm approach, interview, and observation in gathered the data. Female traditional performer or storyteller are the public relations representative for the traditional culture of Indonesia. For the driven cannot only be happened without intervened of the government through education system. This study focuses on traditional storytelling performances, and the observation of concerts and rehearsals of it especially in Central Java, Indonesia. Through this fieldwork, several communication issues became relevant. By integrating performers into PR campaigns through collaborative events, social media campaigns, or as brand ambassadors, organizations can harness their unique talents to achieve remarkable results. Embracing performers as PR representatives is a forward-thinking approach that embraces creativity and enhances communication arena visibility in today's increasingly competitive landscape.

Roland Barthes Semiotic Analysis in Turning Red Movie

Jessica Olivia Tanzil — 2024-01-31

Turning Red, a Disney Pixar animated film from 2022, tells the sudden transformation of Mei, a 13-year-old teenager who turns into a red panda when her emotions burst. The film highlights the complex relationship between Mei and her mother, focusing on interpersonal communication as a cause of conflict. This research utilizes Roland Barthes' semiotics theory to analyze symbols and meanings in the Mother-Child communication. Using a qualitative descriptive method, the analysis is conducted on 19 scenes from the film. The results emphasize the importance of effective communication and conflict management, along with the role of parenting styles in influencing the Mother-Child relationship.