Enhancing PR Agenda Setting: KOL and Artificial Intelligence for Sustainable Development. Journal of Communication and Public Relations, [S. l.], v. 4, n. 2, p. 323–344, 2025. DOI: 10.37535/105004220258. Disponível em: https://journal.lspr.edu/index.php/jcpr/article/view/908. Acesso em: 2 jan. 2026.