Widjaya, Arifa Dani Anggit, and Latifa Ramonita. “The Interplay Between PR Messaging and Loyalty in Young Adult Markets: A Study from Medan City”. Journal of Communication and Public Relations 4, no. 1 (January 31, 2025): 19–38. Accessed April 18, 2025. https://journal.lspr.edu/index.php/jcpr/article/view/769.